The Peak Launches New Wine Club Partnering With The French Cellar

FOR IMMEDIATE RELEASE
Singapore, 26th January 2015 – THE PEAK, Singapore’s leading luxury lifestyle magazine, is the first local luxury media to launch a Wine Club, featuring wine subscription service The French Cellar as its partner. Subscribers receive limited-edition wines specially hand-picked for discerning consumers by The French Cellar and three-Michelin-star sommelier Nicolas Rebut. The former chef-sommelier has 20 years of experience that includes stints at French restaurants Louis XV and Le Meurice. Having tasted more 10,000 bottles in the course of his career, Rebut now applies his expertise to selecting the best bottles from vineyards throughout France, from the regions of Alsace, Beaujolais, Bordeaux, Burgundy, Champagne, Corsica, Jura, Languedoc, Loire, Provence, Rhone, Roussillon, Sauternes, Savoie and the South-West.
For more information or to sign up for The Peak Wine Club, visit The Peak website
www.thepeakmagazine.com/wineclub. Subscribers to the plan, the cost of which starts from $399 per month, will receive 2 discovery bottles, coupled with tasting notes and pairing details. They will also be informed of exciting events organised by The Peak Wine Club and The French Cellar.
As a brand with an integrated media platform, The Peak is constantly evolving to engage its readers on the finer points of luxe living.
Dennis Pua, Managing Director, SPH Magazines, shares: “The Peak is not just a magazine, but the embodiment of a lifestyle that celebrates sensory experiences offered by the finer things in life. The Peak Wine Club, with its curated selections, will introduce members to vintages they may not know about but, once tasted, become valuable bottles to be shared with friends and colleagues.”
Says Dr Vincent Morello, CEO of The French Cellar: “We are proud to be partnering the No. 1 luxury lifestyle magazine for Singapore’s entrepreneurs, professionals and C-suite executives. With this service, we look forward to giving The Peak readers private access to exclusive wines from prestigious estates in France. Every month, a unique selection of gems will be delivered directly from vineyards to their homes, complete with our sommelier’s tasting and pairing guide to complement their monthly wine indulgence.”
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About The Peak
Every issue of The Peak, be it the Singapore, Malaysia, Indonesia or Hong Kong edition, brings a unique mix of information exclusively to the people who are at the top of their game. Defining the finer things in life, The Peak has become an essential guide for the select few to keep abreast of the latest developments in the corporate, professional, social and cultural spheres.
A leading luxury lifestyle magazine, The Peak is a platform for exchange among successful business leaders and professionals. The Peak is the preferred or partner magazine of important associations and events such as the Singapore Diplomatic & Consular Corps, Young Entrepreneurs Organization and EY Entrepreneur of the Year.
In 2014, The Peak was awarded Gold for Best in Design at the Asian Media Awards; Excellence in Magazine Design (Category B) at the Society of Publishers in Asia Awards; and was also rated 2nd Luxury Magazine of the Year by Marketing Magazine.
The Peak 30/30: The Game Changers, which was published to celebrate the 30th anniversary of The Peak, also bagged a silver in the Books – General Literature category at the 5th International Corporate Media Award 2014 in Germany.
For The Peak spin-offs, Gourmet & Travel clinched Food Media of The Year at the Media Publishers Association of Singapore Awards, two bronze awards for Photography in General, and two Excellence awards for Alternative Storytelling at the International Creative Media Awards. In December 2014, Gourmet and Travel won an Excellence award for Best Use of Design, Layout & Presentation at the Asian Publishing Awards, and Timepieces also won Excellence for Best Feature on Timepieces at the Asian Publishing Awards.
About The French Cellar
The French Cellar (
www.theFrenchCellar.asia) imports French wines directly from vineyards, carefully selected by our sommelier Nicolas Rebut, former Chef Sommelier of the 3-star Michelin restaurants Louis XV (Monaco) and Le Meurice (Paris). Our goal is to bring the best wines France has to offer, at great value, to our members. The French Cellar allows members to discover two beautiful tasting wines every month, exclusively through our platform, thanks to a special and personal relationship we have between our sommelier and winemakers in France. The wines will be delivered free to you in the comfort of your home, together with wine tasting notes written by the sommelier, so that members can enjoy an epicurean wine journey, and learn more about the wines, winemakers and vineyards with us. The French Cellar is pioneering the Wine Subscription E-commerce Model in Asia.
For more information, please contact:
Ms. Sheryl Chen
Marketing Manager
Luxury Division
SPH Magazines Pte. Ltd.
Dr. Vincent Morello
Chief Executive Officer
The French Cellar Pte. Ltd
Email:
vincent.morello@thefrenchcellar.sg